Product

👋

👋
Designer
Hey I'm Pooja, I’ve spent 5+ years building 0→1 products
DESIGNER
PRODUCT
This space is a glimpse into how I think, solve, and shape ideas into real things.
PR
PR

👋

👋
DUCT
DUCT
DESIGNER
DESIGNER
Hey I'm Pooja, I’ve spent 5+ years building products & experiences
This space is a glimpse into how I think, solve, and shape ideas into real products
This space is a glimpse into how I think, solve, and shape ideas into real products
[Case Studies]
AI-Powered DTC App (Mobile, B2C)
Designing an AI-driven shopping app reducing overwhelm and driving confident purchases
End-to-end Design
UX Research
Ethics in AI
View Case Study
View Case Study
View Case Study



Enterprise Fintech (B2B SaaS)
Transformed a transactional fraud tool into a strategic dashboard using gamification and data storytelling
Transformed a transactional fraud tool into a strategic dashboard using gamification and data storytelling
Interaction Design
Problem Solving
System Thinking
View Case Study
View Case Study
View Case Study



Consumer Tech (B2C)
From Form Factor to First Principles: Leading with UX in Wearables Tech
From Form Factor to First Principles: Leading with UX in Wearables Tech
UX Thinking
Product Strategy
Design Leadership
View Case Study
View Case Study
View Case Study

About
Senior Product Designer | 📍Bay Area

About
Senior Product Designer | 📍Bay Area
More About Me
More About Me
Designer. Builder. Lifelong Learner.
I have 5 + years of experience and 2 design degrees - Bachelors + Masters in Human Centered Design. I’ve shipped 6+ products and led over 10 cross-functional complex products from 0→1 across mobile, web and even hardware. Often the solo designer embedded in cross-functional teams of engineers, owning end-to-end design in fast-paced, technical environments.
I have 5 + years of experience and 2 design degrees - Bachelors + Masters in Human Centered Design. I’ve shipped 6+ products and led over 10 cross-functional complex products from 0→1 across mobile, web and even hardware. Often the solo designer embedded in cross-functional teams of engineers, owning end-to-end design in fast-paced, technical environments.
Product Strategy
UI Design
Design for AI / ML
Data Viz
Gamification
Wearables Design
User Research
UX Design
Presentation Design
Visual Design
Industrial Design
Web Design
Human Factors
[Your end-to-end creative partner]
Strategic Design Thinking
I design with business goals in mind, turning creativity into measurable impact.
Human-Centric Design
I dig deep into user behavior—through research and testing—to build intuitive, people-first solutions.
Collaborative Team Player
I thrive in cross-functional teams ensuring creativity and execution go hand in hand.

System-Driven Problem Solving
My multidisciplinary design background helps me solve complex problems from 0-1. I zoom out to see ecosystem-level patterns, then zoom in to design intentional interactions.
Innovative AI-Driven Approach
I design experiences for AI products (UI & UX) and also use AI (tools to prototype faster). Outcome: future-proof products that feel intuitive, not intrusive.

About
Senior Product Designer | 📍Bay Area

About
Senior Product Designer | 📍Bay Area
0→1 designer.
Systems thinker.
Builder of what’s next.
I have 5 + years of experience and over a decade in design thinking (Bachelors + Masters in Human Centered Design). I’ve shipped 6+ products and led over 10 cross-functional complex products from 0→1 across mobile, web and even hardware. Often the solo designer embedded in cross-functional teams of engineers, owning end-to-end design in fast-paced, technical environments.
More About Me